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Beyond the technical achievement, exposed APIs need to be delivered like any other product. 

Taking a Fresh Look at APIs

Successfully monetizing APIs is complex and involves far more than simply exposing the API and adding a price tag. APIs need to be treated like any other product, supported with the appropriate commercial strategy, charging and orchestration capabilities and enabled through a flexible, multi-channel marketplace.

Monetizing APIs & taking a Fresh Look at APIs.
monetizing-api-taking-fresh-look-at-apis

Fig 1: API Diagram

For an API to be “commercially ready”, it requires end-to-end enablement across a range of requirements. This include safeguarding measures like instating parameters around consent for how APIs are utilized and accessed and what data is leveraged for specific outcomes.

APIs demand a transformation in how you charge and who you charge. How new buyers are onboarded and charged dynamically over time for varying usage of different APIs requires an agile, highly responsive orchestration and charging capability. Agile charging enables new methods of charging, from API call quantity to subscription-based to revenue share models. Monitoring API performance and consumption patterns with AI and ML allows you to automate how API monetization is continually optimized.

Modular Footprint to Select and Go

Whether establishing or supercharging your API business, Amdocs API Monetization offers a fully modular suite of capabilities from NaaS orchestration to commercial strategies and dynamic charging to commerce and marketplace capabilities for rapid rollout to any channel.

Support exciting developer innovation and expand customer reach through API syndication with 3rd Party intermediaries (Hyperscalers and aggregators), utilizing new business models to optimize API revenues. Leveraging an end-to-end enablement framework that supports the commercial lifecycle of every API for each individual consumer allows you to maximize the monetization potential of exposed services.

Benefits

  • Commercializing APIs

    Creating commercially-ready APIs through a suite a commerce-focused capabilities, packaging exposed services to maximize uptake and optimize user experience. From exposure to revenue recognition, apply dynamic charging and sell in your own API storefront.

  • Delivering API Orchestration

    Automate orchestration requirements to simplify the delivery of API services. Network-as-a-Service (NaaS) allows the API blizzard of network exposure to be proactively managed and orchestrated, optimizing consumer or developer experience for API outcomes.

  • Tracking API Compliance & Control

    Managing consent across APIs is critical to effectively commercializing exposed services. This means tracking regulatory compliance, controlling and enforcing API access policies, providing transparency around data use and making APIs simple to integrate for applications.

  • Expanding API Market Reach

    Enabling API syndication with 3rd Party intermediaries, including Hyperscalers and aggregators, to expand market reach and drive new revenue. Where APIs are sold and how they are used requires governance across all channels to market.

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